Jimmy Baker
SVP, Development

Jimmy Baker is highly regarded as a creative development executive that can transform innovative ideas into must-watch television programming. In his role in the company, his focus is on developing unscripted series and returnable formats for networks and platforms in the UK and North America. Jimmy works with Cineflix’s development and production teams in Toronto and New York and also works closely with the creative team at Twenty Six 03 Entertainment, Cineflix Media’s UK joint venture with Duncan Gray.

Prior to joining Cineflix, Baker developed content for Hat Trick Productions and co-created the hit format Dinner Date with regional versions produced in Australia, France, South Africa, and Finland. He was the originator and co-creator of Tumble as well as co-creator of the primetime entertainment food competition series BBQ Champ. Baker also had a hand in developing What's The Right Diet For You? and the re-vamps for Room 101 and Let’s Sing and Dance.